The Rider line began in Brazil in 1986 with one of the world's largest shoe manufacturers, Grendene. In fact, in Brazil, you don't put on your flip flops, you put on your Riders, which is a testament to their enduring popularity in a country that knows a thing or two about getting the most out of life.In 1997 Rider came to the USA. To this day, Rider products are still designed and produced completely in Brazil. Rider’s existence is driven by a culture that celebrates an active, outdoor lifestyle and a spirit of freedom and self-expression. Rider sandals are born from Brazilians’ passion for life.
THE RIDER DIFFERENCE
There’s a reason Riders are the sandals of choice for millions worldwide. It’s because Riders aren’t just flip flops or slides. They’re an attitude. A reflection of a more laid-back way of life, and proof of not settling for less. Our team thoughtfully designs every sandal to be beautifully durable. We make our sandals and thongs to conform to your foot, cushion every step, and accommodate your natural gate. And we make them while minimizing our impact on the world at some of the most environmentally friendly manufacturing plants.